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| Category | Quote | Last | First | |
|---|---|---|---|---|
| Fundraising | If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. | Brooks | Jeff | |
| Fundraising | Appreciation can make a day--even change a life, Your willingness to put it into words is all that is necessary. | Cousins | Margaret | |
| Fundraising | In his book, Managing the Non-Profit, Peter Drucker noted that most non-profits are woefully ignorant about “market knowledge.” Passionate non-profit leaders firmly believe that what they are doing merits support, but many are unable to articulate to others the importance of the project and why donors should contribute to it. If you can articulate quickly, passionately, and convincingly why your project should be done, you will have much more success. | DeWalt | Bill | |
| Fundraising | In good times and bad, we know that people give because you meet needs, not because you have needs. | Grace | Kay | |
| Fundraising | The deepest principle in human nature is the craving to be appreciated. | James | William | |
| Fundraising | You cannot expect people to give to you on an annual basis if they have never heard of your organization or are unaware of what you do in the community and why it is so important. As part of this annual giving plan, your board of directors (with staff help) needs to have a time of brainstorming so you can identify all your “target markets” i.e. those people with whom you need to establish a relationship. | NonprofitExpert.com | ||
| Fundraising | Fundraising is the gentle art of teaching the joy of giving. | Russo | Hank | |
| Fundraising | Donors don't give to institutions. They invest in ideas and people in whom they believe. | Smith | G.T. | |
| Fundraising | Most giving is 80% emotion and 20 % rational. And the best way to get to someone’s emotions is to tell a story. | Unknown | ||
| Fundraising | Be thankful for what you have; you'll end up having more. If you concentrate on what you don't have, you will never, ever have enough. | Winfrey | Oprah |